Read the February 2024 issue of the MSPA AP Quarterly E-Newsletter - now available on the website.
View all the editions of the MSPA-AP newsletter here:
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by Keira Mackenzie-Smith, Learning Curve.
As mystery shopping providers in this brave new world of AI, we should be looking to tools to streamline and enhance the data collection and analysis process, making our lives more efficient and accurate. With clients accessing sophist...
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The start of 2024 has brought forward several exciting developments across the realms of Research Technology, Mystery Shopping, Customer Experience, and Customer Service. Here's a roundup of the latest trends and innovations that have been making waves in these sectors:
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We welcome the following new members to MSPA Asia Pacific in Jan - Apr 2024:
1. STRAND & KEARNEY PVT LTD - SRI LANKA
2. IBSAR MARKET RESEARCH - SAUDI ARABIA
3. AJIS (SHANGHAI)CO., LTD – Shanghai, China
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