MSPA Asia Pacific  Sub-Committees

Keeping in mind our Mission, “To Give Value to Members” the following Functional Committees have been formed under the supervision of the Board of Directors. 

Committee Chair
Shibuya Yukihide
MS Consulting Co Ltd

The Membership Committee is responsible for developing the plan and strategy for membership growth and retention. The committee will also work with other functional committees to increase participation in the association's conferences, workshops and other events. 

This Committee will help make resources available for independent mystery shoppers allowing them to learn about the industry and give them access to various opportunities as SHOPPER MEMBERS. This committee will work for the mutual benefit of both, the independent mystery shoppers and MSPA Members. The committee will guide mystery shoppers on becoming “MSPA Certified” members and how they can be included in the MSPA Shopper database. The membership  committee will promote the Association by identifying the concerns and needs of the members through surveys, members’ feedback and other means.  It will work around providing value for their membership.

The committee will organise webinars and conferences focused on training shoppers.


Committee Chair
Zolzaya Baatarkhuu,
Erdmiin Argamj LLC.

The committee will promote the best practices in Mystery Shopping Industry by organising workshops, seminars and webinars. This committee will promote and spread awareness in growing markets in the AP region. The core function of the committee is to educate the members in managing their business effectively and training the members’ management team and staff in the fields like recruiting shoppers, handling International Clients and shoppers, best practices, use of Technology in Mystery Shopping, etc.


Committee Chair
Selim Saad
Reach (Research & Consulting House) SAL

The Conference Committee is responsible for planning and management of the Annual Conference as an effective networking event.  Committee will also is responsible for the identification of the conference venue, speakers, sponsors, etc. Also, assist in organising the optional events and sourcing vendors for the various conference activities.


Committee Chair
Nabil Rizkallah

GWR Consulting

The Communications and Marketing Committee is responsible for developing and implementing a communication plan and strategy to increase the visibility of the Association and increase networking among the members, clients and other professional associations. This committee will assist in managing social media and producing e-newsletters and other communication materials.

This committee is responsible for planning and developing a strategy for marketing the Association and its events and programs such as conferences, workshops, seminars, webinars and other events to achieve the desired goals and mission of the association. Spread awareness about the association and its activities by utilising Social media to make the Association more visible and effective for the members, clients and other stakeholders. 


We welcome all MSPA AP members to join these COMMITTEES and be a part of the growth of the MSPA Asia Pacific.

Please contact Anu Mehta at to learn about these committees and suggest suggestions.